If you run a website that accepts Salesforce leads directly, chances are it’s running on WordPress. Chances are also that you’re getting emailed each of those leads, which you then have to copy-and-paste back into Salesforce, to put them into your system. Not anymore.

Salesforce has just launched a WordPress-to-Lead plug-in that allows you to place a sign-up form on any WordPress post or page, which then automatically puts that data into your Salesforce account. No more email required. It’s the first “Consumerprise” play that Salesforce has attempted.



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